As a child, I have two distinct memories. The first involved my mom picking me up from soccer practice as I sat on the side of the field crying. My coach had yelled at me for playing poorly (I wasn’t exactly the next David Beckham), and I just wanted to go home. The second revolved around my first few days of t-ball. I was new to the team, had never played before and was the only girl. I was..

Bottom line. It is the driving factor for most companies. Make your bottom line and you have been successful for that quarter. Management pushes their sales teams to get out and sell and turn leads into customers, but there is a department that managers often look that has a major impact on the perception of a business: the customer service team. Think of customer service people as the..

Engagement. It’s something we all strive for with our employees and customers because no one wants to listen to someone else talk endlessly. So, we try to come up with ways to interact and keep people on their toes. However, when it comes to webinars, this could possibly present a problem. Since you cannot see the person, you have no idea if they are bored or actively listening.

Who?

3000: That is the amount of advertisements we are exposed to everyday.                                                                                                                                                                           Billions: The amount spent on advertising every year in the United States.

Recently, we were hired to help a company post-webinar. They wanted us to create follow-up material, from a live webinar that they attended, that would both engage their employees and leverage the training they had just received. An hour long webinar is packed full of information, and the company’s managers needed to understand how to take everything their employees learned and reinforce it in..

    After a long weekend, most people find it a struggle to get back into the work grind. The same can be said about training. Weeks after a seminar or workshop, employees find it difficult to change their day-to-day work. So, managers need to put training reinforcement and coaching into place.  The two methods are different, but both employ the same types of techniques.

Picture this scene: an inside sales team is gathered in an office, taking notes and actively listening as a speaker gives a presentation about sales training…but the speaker cannot be seen. That’s because this group is listening to a webinar, the newest tool for speakers and businesses. Webinars let large amounts of people attend a single presentation from anywhere in the world. You just simply..

Lead generation is important if you are going to be a successful salesperson. You can’t sell if you don’t have any potential customers. So, you set up a website, you write a blog and you become a social media expert, but how do you track and keep in contact with all those leads? Part of being a great salesperson is turning potential customers into regular clients, and thanks to new technology,..

When it comes to sales, the person with the best pitch, the most product knowledge and the highest level of confidence will usually be the one that makes the close. Becoming a great salesperson takes time, and it requires constant learning and practicing. Salespeople need to pick up different tips, tools and techniques that they can apply to their day-to-day work, and these can often be found in..