WIFT: "What's In It For Them"?

In active listening, there are six steps that are important to follow. In part three, we will look at steps five and six.

In active listening, there are six steps that are important to follow. In part two, we will look at steps three and four.

In active listening, there are six steps that are important to follow. In part one, we will look at steps one and two. 

“Hello, this is Sales Progress. How can I help you?”“Is Tim there?”“He’s not.”“Um…well can I leave a message or a voicemail.”“I guess. Hold on, I’ll transfer you.”“Good Morning, thank you for calling Sales Progress. How can I help you?”“Is Tim there?”“May I ask who’s calling?”“Sure, this is Bob.”“Oh hi Bob! How are things going? Tim actually is not here right now, but I’d be happy to take a..

Price objections. They are the one thing every sales person receives, and it is an area that most sales people need help. A sales person’s typical response is to go to the manager to find out if the product or service price can be lowered, and while in some cases this may be necessary, it is not always the right solution. There are ways to combat price objections:

HOW TO INFLUENCE CUSTOMERS TO PURCHASE

Marketing, advertising, public relations. These are tools that we use to make sure that consumers are aware of our product and service. We can spend thousands of dollars (and most companies spend more) just to make sure that consumers know about us, but here’s the catch: it takes more than brand awareness to influence a customer’s decision. The ultimate..