Cold calling. Early morning flights. Long presentations. These are things of the past. A new business model is changing the sales game. The inside sales model allows us to reach out, contact and interact with our customers, all without ever having to leave the office. With new resources, such as the Internet, sales people can save time and connect with customers from the inside.
So, how do you save time, increase revenue and obtain more customers from your office? It is simple: turn on your computer and start using social media. Make yourself and your company accessible to consumers by creating a Facebook, a LinkedIn and a Twitter account. Then post your blogs and whitepapers and connect with an audience you think would be interested in your product or service.
Social networking gives us opportunities to build out our own personal network of confidants and associates that truly care about us. Social networking tools (fastpitchnetworking.com, linkedin.com, plaxo.com, and facebook.com) allow us to build teams of followers and people who hold our best interest at heart. It is critical to not that you should not build your network with people you do not know because these are the people we are going to go back to time and time again, to not only network but to potentially ask for help to communicate information coming from your company. Social networking allows us to tap into other people’s networks, sometimes to reach thousands of people in a matter of minutes.
Go ahead try it, and let us know what you think of this new way of selling.