--- title: The Power of I Am description: Positive affirmations are essentially self-coaching. Encourage your teams to use this I am technique and see the difference it makes over time. image: https://www.salesprogress.com/hubfs/Power%20of%20I%20AM.jpg --- [![Progress-Coaching-Logo-not-tag-white-249px-x-56-1](https://www.salesprogress.com/hs-fs/hubfs/Imported%20images/Progress-Coaching-Logo-not-tag-white-249px-x-56-1.png?width=249&height=56&name=Progress-Coaching-Logo-not-tag-white-249px-x-56-1.png "Progress-Coaching-Logo-not-tag-white-249px-x-56-1")](https://www.salesprogress.com) ## The Power of I Am July 21, 2025 Posted by : [Tim Hagen](https://www.salesprogress.com/progress-coaching-blog/author/tim-hagen) [0 comment](https://www.salesprogress.com/progress-coaching-blog/the-power-of-i-am#comment-listing) ![The Power of I Am](https://www.salesprogress.com/hubfs/Power%20of%20I%20AM.jpg) [positive reinforcement](https://www.salesprogress.com/progress-coaching-blog/topic/positive-reinforcement), [positive attitude](https://www.salesprogress.com/progress-coaching-blog/topic/positive-attitude), [effective coaching](https://www.salesprogress.com/progress-coaching-blog/topic/effective-coaching), [self-coaching](https://www.salesprogress.com/progress-coaching-blog/topic/self-coaching) ## The Power of "I Am" Positive affirmations is a long-standing concept. I just saw a social media post and Kyrie Irving and someone from Shark Tank were talking about the power of positive affirmations. Specifically, "I am..." "I am going to make it to the NBA." "I am going to lead a great class." "I am going to be a great teammate." When you tell yourself stuff like that for a couple of minutes a day, over and over again, it becomes a self-fulfilling prophecy. You basically trigger the brain to be attentive to that thought. I won't get into all the physiology or the neurology of the brain because I'm not smart enough, but when they were mentioning this in this article, it was talking about how the brain reacts to self-talk. "I am going to be successful." "I am going to be a great coach." "I am going to be less confrontational in this meeting." "I am going to listen to the next five people I talk to." What you're doing is you're coaching yourself. You're signaling to yourself to be in the moment, to be attentive. We don't do that enough. Think about having your people do the following exercise each week, even if they do it silently to themselves: Start with saying to themselves "I am..." Then just list out five things they want to accomplish during the week. Then repeat that several times a day the whole week. We just had somebody do this and the leader called and said, "I didn't want to do it because I thought they were going to think it's dumb. But I noticed a difference." It wasn't anything specific or something measurable yet. It just seemed like it was a great week for their whole team. So they did it again the next week. Choose three things, and you're going to start with "I am..." If you want to do it out loud, if you want to go to a conference room and do it out loud a couple minutes a day or take a break in the afternoon, repeat those positive affirmations. They work. The client called me up last week and he said, "Again, we had a great week. As a matter of fact, somebody said boy, your team's in a good mood." He said he couldn't think of any conflict they had with each other. See when we talk to ourselves like this, we'll talk to other people more positively. --- For more workplace leadership coaching, tips and advice from executive leadership experts, subscribe to the [**Workplace Coaching Times**](https://coachingtimes.beehiiv.com/). We are a community of leaders, managers and coaches transforming workplace challenges into coaching victories—one conversation at a time. [![WCT Promo 1-1](https://www.salesprogress.com/hs-fs/hubfs/WCT%20Promo%201-1.jpg?width=400&height=400&name=WCT%20Promo%201-1.jpg)](https://coachingtimes.beehiiv.com/)   [Build Great Workplace Cultures Through Conversation](https://www.salesprogress.com/progress-coaching-blog/build-great-workplace-cultures-through-conversation) [Building Team Connections](https://www.salesprogress.com/progress-coaching-blog/building-team-connections) ### About Author ![Tim Hagen](https://app.hubspot.com/settings/avatar/f1c7d47389e089ace5c6d5604e49f7c5) Tim Hagen Tim Hagen founded Progress Coaching, a Training Reinforcement Partner Company, in 1997. His entrepreneurial career began in college leading to positions in sales, sales management, and sales training for small and large corporations, and eventually ownership of several training companies. Tim is often a keynote speaker at companies teaching the value of coaching and conversations in the workplace. He possesses a unique combination of hands-on experience, academics, and innovative insight to solve the industry’s most common challenges specific to workplace performance. Tim holds a bachelor’s degree in Adult Education and Training from the University of Wisconsin, Milwaukee. Related Posts ![Content Driven Coaching: Positive Leadership and Team Dynamics](https://www.salesprogress.com/hubfs/Content%20Driven%20Coaching%20Positive%20Leadership%20and%20Team%20Dynamics.jpg) [Content Driven Coaching: Positive Leadership and Team Dynamics](https://www.salesprogress.com/progress-coaching-blog/content-driven-coaching-positive-leadership-and-team-dynamics) [positive reinforcement](https://www.salesprogress.com/progress-coaching-blog/tag/positive-reinforcement), [positive attitude](https://www.salesprogress.com/progress-coaching-blog/tag/positive-attitude), [positive feedback](https://www.salesprogress.com/progress-coaching-blog/tag/positive-feedback), [Coaching Techniques](https://www.salesprogress.com/progress-coaching-blog/tag/coaching-techniques), [team development](https://www.salesprogress.com/progress-coaching-blog/tag/team-development), [coaching tool](https://www.salesprogress.com/progress-coaching-blog/tag/coaching-tool) ![Content-Driven Coaching: Transform Leadership and Team Dynamics with Positivity](https://www.salesprogress.com/hubfs/Content-Driven%20Coaching.jpg) [Content-Driven Coaching: Transform Leadership and Team Dynamics with Positivity](https://www.salesprogress.com/progress-coaching-blog/content-driven-coaching-transform-leadership-and-team-dynamics-with-positivity) [leadership coaching](https://www.salesprogress.com/progress-coaching-blog/tag/leadership-coaching), [positive attitude](https://www.salesprogress.com/progress-coaching-blog/tag/positive-attitude), [Coaching Culture](https://www.salesprogress.com/progress-coaching-blog/tag/coaching-culture), [positive feedback](https://www.salesprogress.com/progress-coaching-blog/tag/positive-feedback), [Coaching Techniques](https://www.salesprogress.com/progress-coaching-blog/tag/coaching-techniques), [team building](https://www.salesprogress.com/progress-coaching-blog/tag/team-building), [team leadership](https://www.salesprogress.com/progress-coaching-blog/tag/team-leadership), [video](https://www.salesprogress.com/progress-coaching-blog/tag/video) ![Harnessing AI for Effective and Meaningful Coaching](https://www.salesprogress.com/hubfs/Harnessing%20AI%20Effective%20Coaching.jpg) [Harnessing AI for Effective and Meaningful Coaching](https://www.salesprogress.com/progress-coaching-blog/harnessing-ai-for-effective-and-meaningful-coaching) [leadership coaching](https://www.salesprogress.com/progress-coaching-blog/tag/leadership-coaching), [coaching](https://www.salesprogress.com/progress-coaching-blog/tag/coaching), [coaching conversation](https://www.salesprogress.com/progress-coaching-blog/tag/coaching-conversation), [effective coaching](https://www.salesprogress.com/progress-coaching-blog/tag/effective-coaching), [time management](https://www.salesprogress.com/progress-coaching-blog/tag/time-management), [technology](https://www.salesprogress.com/progress-coaching-blog/tag/technology), [AI](https://www.salesprogress.com/progress-coaching-blog/tag/ai), [coaching tool](https://www.salesprogress.com/progress-coaching-blog/tag/coaching-tool), [artificial intelligence](https://www.salesprogress.com/progress-coaching-blog/tag/artificial-intelligence) ### Leave a Reply ### Subscribe to the Progress Coaching Blog ### Posts by Topic - 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