Self-development can be a frustrating subject for coaches. Ultimately, the amount of self-development that an employee does is up to them. What employees might not know is that any self-development they do benefits the entire company. Your job as a coach is to inspire employees to pursue self-development. This is where WIFT comes in.

Coaching your employees to be motivated can be difficult. Motivation comes from within, so its not a surprise when a manager saying, "everyone needs to be more motivated" doesn't help increase motivation at all. Motivation is tricky, not everyone is motivated by the same thing or in the same way, but when everyone is motivated, the results include progress, engagement, and success. 

Coaching is not managing. Managing is telling your employees what to do, when to do it, and how to do it. Coaching, on the other hand, is a way for managers to guide employees toward figuring out these answers for themselves. By doing this, employees feel more engaged, motivated and prepared to handle future projects and problems they may have. Employees progress with coaching. 

Progress, productivity, sales, income. Every manager would like to see an increase in each of these categories. That increase is directly related to an increase in motivation. When employees are motivated they get more done, and overall they do a better job. Employee motivation is the key to success in the work place. 

The purpose of coaching is progress. We coach to help employees progress toward their goals and eventually achieve them. Coaching is the means to a successful end. Progress can be seen in many aspects of an employee and their work. Motivation, attitude, engagement, effort, relationships, etc. all show how an employee is progressing, and each of those aspects is developed by coaching. Progress..