One of the toughest things to do is get C-Level people to see the value in coaching. Again, many view coaching as that "nice thing we should do" versus the "true business imperative" coaching addresses. People are more than ever challenged with doing more with less. Training departments and outside trainers have less & less access to employees; therefore, without coaching skills and attitudes do NOT arbitrarily get better because as leaders "demand" them. Coaching is the weapon that can provide valuable asset organizations crave. Coaching provides:
- Ability to develop the bottom line with limited or no increase in expenses often associated with traditional training.
- Employee retention
- Employee Recruitment
- Greater Engagement - studies show employees are more likely to stay at a company when engaged as well as provide additional work effort!
Audio Overview of a Great CEO Story: http://salebuilder.audioacrobat.com/download/de610fde-e355-403f-b783-79ad47f7b002.mp3
Free Whitepaper on Coaching & Motivating Employees:
