Seriously? Okay go back and just tell those damn reps to quit lowering price and start closing more deals. Thank God! Problem solved, right?
Seriously?
Ask what they do when they get a price objection they start sharing how they leverage the relationship. Really? If the relationship was so strong why are they getting a price objection in the first place?
Sales people are like any other people if they do not practice and perfect their craft through knowledge increasing and skill development we have made a conscious decision to remain the same!
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