The 3 Point Training Strategy

Recently, we were hired to help a company post-webinar. They wanted us to create follow-up material, from a live webinar that they attended, that would both engage their employees and leverage the training they had just received. An hour long webinar is packed full of information, and the company’s managers needed to understand how to take everything their employees learned and reinforce it in the workplace. This is where we stepped in and where we implemented our “three-point go to performance” strategy. The strategy consists of: base training, training reinforcement and coaching. 

      The first part of the three-part strategy is base training. This is the webinar that the inside salespeople attended. The sales team logged on and listened as the speaker gave a presentation tailored to their needs. They took notes and picked up tips that would benefit their bottom-line. The next step, training reinforcement, is where managers step in. This is where they take the material from the webinars and turn it into training sessions. The final step is coaching. Managers need to set up sessions that gauge where an employee is at in the learning process. Either they have taken the material and applied it to their day-to-day work, or they are resisting the training. 

      The three-part go to performance strategy is set up in a way that employees are encouraged to learn, practice and engage. It takes them through a process that will hopefully take what they learned in a seminar, workshop or e-learning course and helps them apply it to the everyday work. 

     To find out more about these steps and how to use them in your business, click here to download our free whitepaper.