--- title: Coaching Is Not Optional description: why coaching is no longer an option in employee management and development --- [![Progress-Coaching-Logo-not-tag-white-249px-x-56-1](https://www.salesprogress.com/hs-fs/hubfs/Imported%20images/Progress-Coaching-Logo-not-tag-white-249px-x-56-1.png?width=249&height=56&name=Progress-Coaching-Logo-not-tag-white-249px-x-56-1.png "Progress-Coaching-Logo-not-tag-white-249px-x-56-1")](https://www.salesprogress.com) ## ![blog-header](https://www.salesprogress.com/hs-fs/hubfs/ProgressCoaching/blog-header.png?width=256&name=blog-header.png) ## The Progress Coaching Blog ## Coaching Is Not Optional June 14, 2012 Posted by : [Codie Lynn Thompson](https://www.salesprogress.com/progress-coaching-blog/author/codie-lynn-thompson) [0 comment](https://www.salesprogress.com/progress-coaching-blog/bid/87770/Coaching-Is-Not-Optional#comment-listing) [coaching](https://www.salesprogress.com/progress-coaching-blog/topic/coaching), [Sales Coaching](https://www.salesprogress.com/progress-coaching-blog/topic/sales-coaching) ## Coaching Is Not Optional Somewhere along the way coaching employees has gotten the incorrect reputation of being this cute, soft, cuddly feelings focused hoo rah rah. Believed to be nothing but a superficial moral boost with no result producing capabilities, the employee coaching concept has been brushed off by many who continue to manage (and lose) employees using more “traditional” (unsuccessful) methods. But, oh how the tables have turned. Since it is not in the nature of the coaching method to negatively harp on mistakes or wrong doings, we’ll just gloss right over the I-told-you-so bit because you don’t know what you don’t know or, in this case, you don’t know what you didn’t take the time to gain knowledge of.   My mother has always told me “time heals all wounds and tells all truths.” Well, nothing could be more true of the coaching method in the business world. The employee coaching concept preserved it’s presence to shoot down it’s ill-famed status and is now proven to be the most effective coaching method. Coaching, as a training reinforcement method, is a tool that managers and leaders must, yes must, be using. Why is coaching now a required practice?...coaching is the number one way to engage with and develop employees. Employees will yield a 57 % greater discretionary effort when they are engaged with their manager. - Leadership Council Study AND Less than 30% of employees are truly engaged but 85% of those that are say they are committed to staying at the firm. - Blessing & White Research Can you afford not to coach? For more info on how you can use coaching to lead employees to success click [HERE](https://www.salesprogress.com/why-you-need-to-start-a-sales-coaching-program/) to download the original whitepaper *[“Why You Need To Start A Coaching Program"](https://www.salesprogress.com/why-you-need-to-start-a-sales-coaching-program/)*   [How to Help Your Employee's To Succeed](https://www.salesprogress.com/progress-coaching-blog/bid/87719/How-to-Help-Your-Employee-s-To-Succeed) [Why Sales Managers Fail: Part Two](https://www.salesprogress.com/progress-coaching-blog/bid/87781/Why-Sales-Managers-Fail-Part-Two) ### About Author ![Codie Lynn Thompson](https://www.salesprogress.com/hubfs/New_Website/female_icon.png) Codie Lynn Thompson Related Posts ![NEW Coaching Method Saves Time: Asynchronous Coaching](https://www.salesprogress.com/hubfs/Cadence%20Coaching-%20Asynchronous.jpg) [NEW Coaching Method Saves Time: Asynchronous Coaching](https://www.salesprogress.com/progress-coaching-blog/new-coaching-method-saves-time-asynchronous-coaching) [coaching](https://www.salesprogress.com/progress-coaching-blog/tag/coaching), [coaching conversation](https://www.salesprogress.com/progress-coaching-blog/tag/coaching-conversation), [Coaching Techniques](https://www.salesprogress.com/progress-coaching-blog/tag/coaching-techniques), [career development](https://www.salesprogress.com/progress-coaching-blog/tag/career-development), [career coaching](https://www.salesprogress.com/progress-coaching-blog/tag/career-coaching), [cadence](https://www.salesprogress.com/progress-coaching-blog/tag/cadence), [asynchronous](https://www.salesprogress.com/progress-coaching-blog/tag/asynchronous) ![Balancing AI and Human Connection in Coaching: The Future of Leadership Development](https://www.salesprogress.com/hubfs/Balancing%20AI%20Human.jpg) [Balancing AI and Human Connection in Coaching: The Future of Leadership Development](https://www.salesprogress.com/progress-coaching-blog/balancing-ai-and-human-connection-in-coaching-the-future-of-leadership-development) [coaching](https://www.salesprogress.com/progress-coaching-blog/tag/coaching), [Training](https://www.salesprogress.com/progress-coaching-blog/tag/training), [coaching and mentoring](https://www.salesprogress.com/progress-coaching-blog/tag/coaching-and-mentoring), [self-development](https://www.salesprogress.com/progress-coaching-blog/tag/self-development), [leadership](https://www.salesprogress.com/progress-coaching-blog/tag/leadership), [team development](https://www.salesprogress.com/progress-coaching-blog/tag/team-development), [AI](https://www.salesprogress.com/progress-coaching-blog/tag/ai), [future leadership](https://www.salesprogress.com/progress-coaching-blog/tag/future-leadership), [artificial intelligence](https://www.salesprogress.com/progress-coaching-blog/tag/artificial-intelligence), [future coaching](https://www.salesprogress.com/progress-coaching-blog/tag/future-coaching) ![Harnessing AI for Effective and Meaningful Coaching](https://www.salesprogress.com/hubfs/Harnessing%20AI%20Effective%20Coaching.jpg) [Harnessing AI for Effective and Meaningful Coaching](https://www.salesprogress.com/progress-coaching-blog/harnessing-ai-for-effective-and-meaningful-coaching) [leadership coaching](https://www.salesprogress.com/progress-coaching-blog/tag/leadership-coaching), [coaching](https://www.salesprogress.com/progress-coaching-blog/tag/coaching), [coaching conversation](https://www.salesprogress.com/progress-coaching-blog/tag/coaching-conversation), [effective coaching](https://www.salesprogress.com/progress-coaching-blog/tag/effective-coaching), [time management](https://www.salesprogress.com/progress-coaching-blog/tag/time-management), [technology](https://www.salesprogress.com/progress-coaching-blog/tag/technology), [AI](https://www.salesprogress.com/progress-coaching-blog/tag/ai), [coaching tool](https://www.salesprogress.com/progress-coaching-blog/tag/coaching-tool), [artificial intelligence](https://www.salesprogress.com/progress-coaching-blog/tag/artificial-intelligence) ### Leave a Reply ### Subscribe to the Progress Coaching Blog ### Posts by Topic - 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