When most consumers go out to shop, they have a particular product in mind. For example, they might not know what brand they want, but they know that they need a washing machine. Some salespeople see that the customer needs a new machine, but they do not ask the right questions. Instead, they try to sell the most expensive product that the store has, but this can only lead to trouble.

            A customer’s needs should be the first thing that you find out as a sales person. From there the most important question you can ask when trying to sell a particular product is, “What’s in it for them?” Why would this particular brand be the best option for the consumer? Use the product’s features, attributes and benefits to provide a response

            Once you’ve provided the detailed information and made sure that the customer’s needs were met, you can give yourself a pat on the back because you’re about to see your sales progress.

To learn more about customer service, attend our Webinar on April 26th: Closing the Sale in 5 Easy Steps. The Webinar will cover. . .

• Learn how questioning is the key to closing

• Learn why you should never have to ask for the order

• 3 CREATIVE relationship building strategies guaranteed to give you the winner's edge in any deal!
  

• Learn how to handle and successfully address objections early in the process

• Learn a great closing strategy and technique without coming off aggressive

• Learn the #1 thing customers want to do today more than ever when it comes to doing business with an organization

• And Much More

Download this free Whitepaper about building better relationships with your customers